Press Release

PayPay Corporation, a joint venture of SoftBank Group Corp., SoftBank Corp., and Yahoo Japan Corporation, is scheduled to launch “Machikado PayPay(PayPay in town)” and other new campaign related to the Point Reward Project for Consumers using Cashless Payments, hereinafter ” Reward Project”(*1) from October 1, 2019. Furthermore, changes are made to PayPay’s offering and “PayPay Chance” lottery program granted according to the amount paid.

At the same time as the launch of Reward Project on October 1, PayPay will launch “Machikado PayPay” for users to enjoy discounted shopping at their near-by stores and restaurants . In the 1st Campaign, PayPay will add up to 5% to consumer spending at the stores in scope of 5% reward project from October 1 to November 30(*2), enabling users maximum 10% of their spending(*3) with maximum 5% PayPay Bonus added to the 5% incentive of the Reward Project.

PayPay will also launch a new campaign for all users to enjoy shopping. During October, PayPay Bonus worth 500 yen is offered(*4) to all users who completed all missions, (1) through (4), listed below.

Furthermore, there will be changes to PayPay Offerings and “PayPay Chance” lottery program, effective October 1. PayPay Bonuses currently offered up to 3% worth will be changed to maximum 1.5%(*5), from October 1. Changes are also made to the amount of the “PayPay Chance” and the lottery program currently offering users a chance of winning PayPay Bonus worth up to 1,000 yen for every 20 payments, will change to 100 yen for every 25 payments and 1,000 yen for every 100 payments(*6).

We continue to provide convenience of smartphone payments for all retailers, service providers, and users, aiming to realize a society which anyone can enjoy shopping without cash anywhere in Japan.

*1 For more information about the Point Reward Project, please visit here (the link goes to a third-party site).

*2 Details on the 2nd onward “Machikado PayPay” Campaign will be announced in due course.

*3 Payments made with credit cards (other than Yahoo! Credit Card) are not eligible for the campaigns.

*4 Below Payments will not be considered as completing the new campaign’s mission (3) Pay at offline stores.

・”Good Value with PayPay watching Hawks game!” Campaign

・”Go Shopping at Supermarket LIFE before 14PM for 10% Cash back!” Campaign

・”Go Watch B.LEAGUE with PayPay and Max. for 20% Cash back!” Campaign

The minimum-required amount of the top up and payment will be applied to the new campaign. Further details will be announced later.

*5 Payments made with credit cards (other than Yahoo! Credit Card) are not eligible for PayPay’s Offering. For more information, see the PayPay’s Offering below.

*6 Monthly bonus upper limit is PayPay Bonus worth 10,000 yen. Combination of two types of lottery program offers a chance of winning the prizes for every 20 payments. Payments made with credit cards (other than Yahoo! Credit Card), payments for services accepting online payments with PayPay, and payments made by using PayPay Bill Payment Services are not applicable for PayPay Chance.

■PayPay’s Offering

※1Upper limit per one win is 15,000 yen worth and one month grant upper limit is 30,000 yen in total.

※2 Upper imit is 7,500 yen(for 500,000 yen payments). One month upper limt is \15,000 yen total (for 1,000,000 yen payments）

■Outline of New Campaign ― The First Round of the PayPay Shopping Street Campaign

Campaign period:

Midnight on October 1 ― 11:59 P.M. on November 30, 2019

* The campaign starts at PayPay member stores and restaurants, respectively, on the day when they are registered as merchants supported by the Point Reward Project, independently of the start date of the campaign.

* Details on campaigns to launch on and after December 1 will be announced as soon as they are finalized.

Supported stores and restaurants:

PayPay member stores and restaurants, which are supported by the Reward Project to offer a 5% reward to consumer spending. (Posters with the PayPay logo, as shown on the right side, are displayed)

* This campaign does not support PayPay member stores and restaurants, which are supported by the Point Reward Project to offer a 2% reward to consumer spending.

Campaign features:

During the campaign period, users can win PayPay Bonuses worth a total of maximum 10% for their payments(*1) made with PayPay(*2) at the supported stores and restaurants, thanks to a 5% incentive by the Point Reward Project, a 1.5% incentive by PayPay’s Offering, and a 3.5% incentive by this campaign.

*1 Payments, which are not supported by the Reward Project, are not eligible for the campaign.

*2 Payments made with credit cards (other than Yahoo! Credit Card) are not eligible for the campaign.

(Reference) Reward rates of the Reward Project, bonus rates of the First Round of the “Machikado PayPay” campaign and bonus rates of PayPay’s Offering are as follows:

Type of stores, restaurants supported by Reward Project	Payment instrument	Reward/Bonus rates applied at stores and restaurants supported by the Point Reward Project (October 1 ― November 30)
		Reward rate of Point Reward Project(*)	Bonus rate of 1st PayPay Shopping Street Campaign	Bonus rate of PayPay’s Offerings	Total bonus (reward) rate
stores managed by small business owners	PPayPay Balance Yahoo! Credit Card	5%	3.5%	1.5%	10%
	Credit cards, excl. Yahoo! Credit Card	5%	N/A	N/A	5%
Franchises run by small business owners	PayPay Balance Yahoo! Credit Card	2%	N/A	1.5%	3.5%
	Credit cards, excl. Yahoo! Credit Card	2%	N/A	N/A	2%

* Users win PayPay Bonus worth up to 25,000 yen per payment made at any store or restaurant supported by the Reward Project to offer a 2% or 5% reward to consumer spending. Monthly bonus upper limit is 25,000 yen. The Reward Project is between October 1, 2019 – June 30, 2020.

Bonus/Reward Upper Limit:

Rewards by the Project

Reward upper limit per payment: Reward worth 25,000 yen per payment (of 500,000 yen)

Reward upper limit per month: Reward worth 25,000 yen (for one or more payments of 500, 000 yen in total)

A total of a 5% incentive by the First Round of the “Machikado PayPay” campaign

Bonus upper limit per payment: PayPay Bonus worth 1,000 yen per payment (of 20,000 yen)(*)

Bonus upper limit per month: PayPay Bonus worth 25,000 yen (for one or more payments of 500, 000 yen in total)

* When a user pays more than 20,000 yen for a single payment, the user can benefit only from a 5% incentive of the Point Reward Project for the amount exceeded the 20, 000 yen.

(Reference) Examples of PayPay Bonus (reward) rates when payments are made with PayPay Balance or Yahoo! Credit Card

Per-payment price	Reward by the Point Reward Project	Bonus of 1st PayPay Shopping Street Campaign	Total Bonus (Reward)
5,000 yen	Reward worth 250 yen （5% of 5,000 yen）	Bonus worth 250 yen （5% of 5,000 yen）	Worth 500 yen
20,000 yen	Reward worth 1,000 yen （5% of 20,000 yen）	Bonus worth 1,000 yen （5% of 20,000 yen）	Worth 2,000 yen
30,000 yen	Reward worth 1,500 yen （5% of 30,000 yen）	Bonus worth 1,000 yen (Bonus cap per payment)	Worth 2,500 yen
500,000 yen	Reward worth 25,000 yen （5% of 500,000 yen）	Bonus worth 7,500 yen(*) (1.5% of 500,000 yen)	Worth 32,500 yen

Bonus Day:

Around the 20th of the month after payments are made

■PayPay’s main features

PayPay provides payment instruments, including e-money recharged (PayPay Balance) and credit cards. Users can choose whichever instrument they want to use when they make payments at PayPay member merchants and through online services. PayPay Balance can be recharged from bank accounts through online transactions, and also by any Seven Bank ATMs accessible. PayPay provides users with full access to a wide variety of features. For example, users can send/receive PayPay Balance (PayPay Money Lite) to/from other users, while the Warican (bill-splitting) feature is useful for users eating out with a group.

■PayPay App can be installed from (App Store, Google Play™)

*Supported versions: iOS 11.0 and later, and Android 5.0 and later

■Image files are available for downloading from here.