Website: https://paypay.ne.jp/event/paypay-matsuri202311/
PayPay Corporation (hereinafter PayPay), LY Corporation (hereinafter LY), and SoftBank Corporation (hereinafter SoftBank) are set to launch the Cho PayPay Matsuri (Super PayPay Festival) on November 1, 2023. This is a large-scale promotion that allows savings on purchases at PayPay merchants nationwide and online stores.

The previous Cho PayPay Matsuri, held from June to August 2023, received enthusiastic acclaim from PayPay users who enjoyed increased PayPay Points than usual when paying with “PayPay” at merchants, online stores, and services across the country. With over 60 million PayPay users*1, this year’s Cho PayPay Matsuri will once again provide opportunities for significant savings on purchases through the services available on the PayPay app and “Yahoo! JAPAN.” Users can stay updated by checking for related information on the official PayPay X (formerly Twitter) account @PayPayOfficial.
PayPay will hold the “Anytime, Anywhere PayPay Jumbo” promotional campaign for users who have successfully completed their identity verification with PayPay for a one-in-four chance of winning a prize, as well as a campaign in which up to 5% PayPay Points (with a maximum limit) will be rewarded when making payments with PayPay at convenience stores and restaurants between 11 a.m. and 2 p.m. In addition, for both promotions, paying with Credit (Pay Later) will increase the winning chances and the percentage of points awarded. For more details, please refer to the “List of Promotions to Be Held by PayPay” below.
During the Cho PayPay Matsuri, LY will be offering special deals on its services, including Yahoo! JAPAN Shopping, where users can save 5% of their purchase price every day with “PayPay” payments (with a maximum limit). Also, during Yahoo! JAPAN Shopping’s Cho PayPay Matsuri period from November 1 to 28, if users meet certain conditions, such as pre-promotion purchases, they can receive a total of PayPay Points worth up to 24.5% of the purchase price when shopping from the 26th to the 28th. Furthermore, there will be a “24 Time-Limited Sale,” featuring popular brands in home appliances, groceries, daily necessities, and more, with discounts of up to 70% off on select items. For more details, including the breakdown and grant limit of points, as well as featured products, please visit this page, which will be released on November 1, 2023, at 12 a.m. For details on other campaigns that will be held during the Cho PayPay Matsuri period, please see the “List of Activities and Campaigns to Be Held by LY” below.
For SoftBank smartphone users,*2 SoftBank offers Super PayPay Coupons*4 that will return up to half the paid amount*3 in PayPay Points when payments are made with “PayPay” at merchants participating in the promotional campaign. During “Cho PayPay Matsuri,” SoftBank will continue to offer “Super PayPay Coupons” that can be used at various merchants to save on purchases. In addition, for users who have subscribed to SoftBank’s new PayToku plan, the “Pay for Major Benefits Campaign” is underway (until February 20, 2024), in which users will have a point grant rate three times higher when paying with “PayPay” (Balance or Credit). With “PayToku Unlimited,” the point grant rate will increase from +5% to +15% (both worth up to 4,000 yen worth/month).*5 For more information on Super PayPay Coupons, please click here, and for details on “PayToku,” please click here.
*1. Number of registered PayPay user accounts as of October 2023.
*2. This offer is available to users who have Smart Login authorized and linked their PayPay account on Yahoo! JAPAN ID. Corporate customers, users using particular devices, and users who are unable to use Smart Login are not eligible. Moreover, some data plans do not apply, and Y!mobile and LINEMO customers are not eligible.
*3. Each merchant has its own conditions regarding the grant limit, frequency, and valid period, and their eligible days of the week and grant rates may differ. Only payments made with the PayPay app are eligible for this promotion. It is not valid for payments made by scanning the PayPay QR code using the Alipay app or LINE Pay (PayPay benefits will also not apply). PayPay Points will be granted 30 days from the day following the payment date. PayPay Points can also be used at the official PayPay store or PayPay Card store. However, they cannot be cashed out or transferred.
*4. Please make sure to check the applicable stores on the coupon acquisition screen before using it. Confirm with the store the use of coupons for takeouts. If multiple promotional campaigns are applied, no more than 66.5% will be granted for a single payment. Some stores are not part of the campaign. For more information on “Super PayPay Coupons,” please click here.
*5. PayPay Points cannot be cashed out or transferred. Further, some services, such as telecommunication charges, medical facilities, and dispensing pharmacies, do not apply. For more details, please visit here.
<List of Promotions to Be Held by PayPay>
■ “Anytime, Anywhere PayPay Jumbo”

Promotion Period: November 1, 2023 – January 8, 2024
PayPay will be running the “Anytime, Anywhere PayPay Jumbo” for users who have successfully completed their identity verification on PayPay. The participants will have a one-in-four chance to win first, second, or third prize in a drawing. First prize winners will receive PayPay Points of up to 100% of the total payment amount.*6 The chances of winning in the “Anytime, Anywhere PayPay Jumbo” will increase to one in three with Credit (Pay Later) payments. For more details, please visit the promotion page.
*6. Grant limit: 100,000 points/draw and period
*7. Please note that this offer is valid only for payments made using PayPay Balance and Credit (Pay Later). Payments made with PayPay Card through the PayPay app, as well as payments directly made with PayPay Card (including Yahoo! Japan Card) and other credit cards are not eligible.
Identity verification for “PayPay” can be applied for in as little as two minutes by scanning the IC chip in a My Number Card or driver’s license, and the screening process could be completed on the same day.*8 Once the identity verification is completed, users will be able to top up their PayPay Balance from their bank account, use PayPay Money, increase the number of stores where they can use “PayPay,” and boost the limit of Credit (Pay Later) payments. As the leading cashless payment services company, PayPay aims to provide even safer and more secure services, actively promoting identity verification and continuously raising the bar against money laundering and financing of terrorism to prevent the app’s misuse in criminal activities and by terrorist organizations.
*8. The identity verification process may take approximately one week to complete.
■ “Lunch is a great deal using PayPay! Get back 5% at select convenience stores campaign”

Promotion period: November 1 – December 28, 2023
Users who have completed their identity verification on PayPay will be eligible for a campaign at PayPay merchant convenience stores*9 nationwide. When making a payment with “PayPay” for purchases of 700 yen or more (including tax) between 11 a.m. and 2 p.m., they will receive a guaranteed maximum of 5% PayPay Points.*10 If the payment is done by Credit (Pay Later),*7 the percentage of points awarded will increase up to 10%. For more details, please visit the promotion page.

*9. Merchant stores, such as FamilyMart, that do not participate in this promotion are not eligible.
■ “Lunch is a great deal using PayPay! Get back 5% at participating restaurants.”
Promotion period: December 1, 2023 – December 28, 2023
Users who have completed their identity verification on PayPay will be eligible for a campaign at PayPay merchant restaurants*11 nationwide. When making a payment with “PayPay” for purchases of 700 yen or more (including tax) between 11 a.m. and 2 p.m., they will receive a guaranteed maximum of 5% PayPay Points.*10 If the payment is done by Credit (formerly Pay Later),*7 the percentage of points awarded will increase up to 10%. For more details, please visit the promotion page.

*10. Grant limit: 100 points/draw, 500 points/period (separately applied to both “Lunch is a great deal using PayPay! Get back 5% at select convenience stores campaign” and “Lunch is a great deal using PayPay! Get back 5% at select convenience stores campaign”). The granted PayPay Points can be used at the official PayPay store and PayPay Card store. However, they cannot be cashed out or transferred.
*11. Some stores of the eligible restaurant chain may not be participating in the campaign. For details, please refer to the promotion page or notifications in the PayPay app.
■ “Cho PayPay Matsuri: PayPay Coupons”
Promotion period:
November 1, 2023 – January 8, 2024
Promotion details:
During the Cho PayPay Matsuri period, there will be even more PayPay Coupons. PayPay Coupon is a service that allows users to get a coupon on the PayPay app and then automatically save money when paying with “PayPay” at applicable stores.
*Please check the details screen of each coupon in the app for conditions, such as applicable amount and grant limit.
*All PayPay payments except Alipay and LINE Pay are applicable.
*Please be aware that when the total grant for a coupon reaches the prescribed amount, the coupon may be terminated before the valid period expires.
*For more information on how to use PayPay Coupons, please click here.
Major stores participating in the promotional campaign:
As soon as the participating merchants are finalized, the details will be announced on the promotion page.
*The grant rate and valid period of the PayPay Points are subject to change.
*Each coupon is subject to conditions of use and a grant limit.
Grant limit:
It will vary depending on the issued PayPay Coupon.
Grant date
30 days from the day following the payment date (or order).
*In principle, PayPay Points will be granted 30 days from the day following the payment date, but there may be delays due to the system or usage situations.
*The granted PayPay Points can be used at the official PayPay store and PayPay Card store. However, they cannot be cashed out or transferred.
For more information, please check the upcoming promotion page.
■ “Refer a Friend Campaign”
Promotion period:
November 1, 2023 – January 8, 2024
Promotion details:
For “PayPay” users who have completed their identity verification, if they introduce “PayPay” to their family and friends during the specified period, and the referred users register a referral code and make a single payment of 1,000 yen or more with “PayPay,” both parties will receive 300 points each. The referrer will receive 300 points each time they refer someone.
Grant limit:
Up to 10 referrals, totaling 3,000 points for the referrer.
Grant date:
The granting of PayPay Points, in principle, is 30 days from the day after the referred person makes their payment.
*In principle, the PayPay Points will be granted 30 days from the day following the payment date, but there may be delays due to the system or usage situations.
*The granted PayPay Points can be used at the official PayPay store and PayPay Card store. However, they cannot be cashed out or transferred.
For more information, please check the upcoming promotion page.
<List of Activities and Promotions to Be Held by LY>
*The following represent only a portion of the promotions and campaigns. For more details, please visit the promotion page.
■ Yahoo! JAPAN Shopping: Get back up to 24.5% by fulfilling conditions from November 26th to 28th
Pre-promotion period: November 1, 12 a.m. – November 25, 11:59 p.m.
Promotion period: November 26, 12 a.m. – November 28, 11:59 p.m.
In addition to getting 5% everyday (with payment conditions and limits), users can enjoy an extra 5% when entering for a Bonus Store, and an additional 10% PayPay Points by entering the “Up to 10% at Bonus Stores” during the pre-promotion period. Further, users can add 2% by shopping at a Bonus Store on the 11th or 22nd of the month. When these and other benefits all combined, they can receive up to 24.5% PayPay Points (each benefit has a maximum limit). Please visit here for more details including the breakdown and grant limit, which will be released on November 1, at 12 a.m.
■ Yahoo! JAPAN Shopping: “24 Time-Limited Sale”
Promotion period: November 26, 12 a.m. – November 28, 11:59 p.m.
There will be a limited time sale featuring a total of 210 items, including renowned brand products, at discounts of up to 70% off, with new deals every day. The products will be replaced daily at midnight.*12
*12. Product lineups, including featured products, are subject to change.
■ Yahoo! JAPAN Shopping: First-time users can receive coupons or eligible items for free
Eligible users: Users who are new to Yahoo! JAPAN Shopping (or users who have not placed an order in the past year)
<Debut coupon>
Distribution period: November 1, 12 a.m. – November 30, 11:59 a.m.
Details: Use coupons of up to 50% off with purchases of 100 yen or more (discount limit: 500 yen)
<Blue ribbon delivery coupon>
Distribution period: November 1, 12 a.m. – November 30, 11:59 a.m.
Details: Use coupons of up to 50% off with purchases of 100 yen or more of items eligible for blue ribbon delivery (discount limit: 1,200 yen)
<App coupon>
Distribution period: November 1, 12 a.m. – November 30, 11:59 a.m.
Details: Up to 50% off coupon (discount limit: 1,500 yen), which can be used for purchases of 100 yen or more on the Yahoo! JAPAN Shopping app
*Only one of the above three types of coupons can be used. Users who use one of the coupons will not be eligible for the “free item offer.”
<Free item offer (promotion) >
Period: November 1, 12 a.m. – November 29, 11:59 p.m.
Details: Apply for free smartphone accessories and foods like udon and ramen.
*To apply, users must link their PayPay account or download the Yahoo! JAPAN Shopping app.
*Users who apply for this offer will not be eligible for the “maximum half off coupon,” “blue ribbon delivery coupon,” and the “app coupon.”
■Yahoo! JAPAN Shopping: Get a gift voucher by linking Yahoo! JAPAN and LINE accounts
Period: November 1, 12 a.m. – November 29, 11:59 p.m.
Details: New users of Yahoo! JAPAN Shopping who haven’t linked their Yahoo! JAPAN and LINE accounts will be gifted a 1,000 yen Yahoo! JAPAN Shopping gift voucher upon linking their accounts.
■ “Cho PayPay Matsuri: Treasure Chest Lottery”
Period: November 1, 12 a.m. – End date TBD
During the above period, the treasure chest lottery will be held as the “Cho PayPay Matsuri: Treasure Chest Lottery.” Anyone can draw once a day for free and win great prizes, popular convenience store items, PayPay Points worth up to 200,000 yen, and special coupons for services provided by Yahoo! JAPAN. For more details, please visit here.
■Other promotions
Service name | Period | Key promotions |
---|---|---|
YAHUOKU! |
|
|
PayPay Flea Market | November 20 – December 17 | First-time buyers and users who have not purchased an item for over a year on PayPay Flea Market will receive a coupon for up to half off (discount limit: 1,500 yen). |
LOHACO by ASKUL | November 1, 12 p.m. – November 28 | HAPPY DAY + 4% (for purchases of over 8,000 yen, with a maximum reward of 800 yen), special sales with over 30% off (from noon on November 25), Brand Points Festival (+ 9%), and more. |
Yahoo! JAPAN Zubatoku |
November 1, 12 p.m. – November 28 | Users who draw the lottery can win PayPay Points worth up to a total of 1 million yen (1st prize up to 100,000 yen worth) and coupons that can be used in Yahoo! JAPAN Shopping as secondary prizes. |
Yahoo! JAPAN Mobile Shop (LINEMO) | November 1 – November 30 | The “Yahoo! JAPAN limited LINEMO application benefits” will increase. |
Yahoo! Mart by ASKUL | November 1 – November 30 | Two 820 yen off coupons available to everyone (conditions apply). |
Yahoo! JAPAN Premium | November 1, 2023 – January 8, 2024 | PayPay Coupons exclusively for Yahoo! JAPAN Premium members. Get back 5% as PayPay Points at major national chains and other participating merchants (subject to limits and conditions). Coupons are expected to be offered beyond January 9th. Eligible merchants are updated monthly. |
Yahoo! JAPAN Mobile | 1) Mid-November – December 26 2) November 1, 10 a.m. – December 26 |
1) Super special offers on Y!mobile phones and iPhones. Get up to 6,000 yen worth of PayPay Points back with pre-entry before applying. 2) By entering the “New receive anywhere” benefit, users can participate in a lottery at a later date. |
PayPay Corporation is registered as follows:
・Prepaid Payment Instruments (third party type) Issuer (Registration number: Director-General of the Kanto Finance Bureau, No. 00710 / Registration date: October 5, 2018)
・Business Operator that Concludes Contracts on the Handling of Credit Card Numbers, etc. (Registration number: Kanto (Ku) No. 106 / Registration date: July 1, 2019)
・Telecommunications Carrier (Filing number: A-02-17943 / Date filed: July 2, 2019)
・Fund Transfer Operator (Registration number: Director-General of the Kanto Finance Bureau, No. 00068 / Registration date: September 25, 2019)
・Notified Entity Entrusted with Intermediation (Filing number: C1907980 / Date filed: December 18, 2019)
・Bank Agency Services (License: Director-General of the Kanto Finance Bureau (Gindai) No. 396 / Registration date: November 26, 2020)
・Financial Instruments Intermediary Services (Registration number: Kanto Finance Bureau Director (Kinchu) No. 942 / Registration date: June 25, 2021)
・Electronic Payment Agency Services (License: Director-General of the Kanto Finance Bureau (Dendai) No. 109 / Registration date: February 14, 2023)
・Japan Payment Service Association ( (https://www.s-kessai.jp/, Date of admission: September 12, 2018)
・Japan Consumer Credit Association (https://www.j-credit.or.jp/, Date of admission: July 1, 2019)
* “PayPay” provides 4 types of PayPay balance: PayPay Money, PayPay Money Lite, PayPay Points, and Gift Vouchers.
PayPay Money can be used to pay for partner services and merchants if it is within the amount deposited into the PayPay account opened after completing an identity verification process. It can also be used for sending and receiving money between PayPay users free of charge. PayPay Money can also be cashed out to a designated bank account (no withdrawal fee if using PayPay Bank). The legal nature of this is an electromagnetic record which can be used to pay for goods and services, can be remitted or cashed out, and is issued by PayPay who is a Fund Transfer Operator registered under Article 37 of the Payment Services Act. Based on the provisions of Article 43 of the Payment Services Act, PayPay protects the debt it owes to its users by depositing assets equivalent to or higher than the debt amount. PayPay Money Lite is an electronic money issued by PayPay, which can be purchased and used to pay for services and merchants. PayPay users can transfer and receive PayPay Money Lite free of charge. The legal nature of this is a prepaid payment instrument issued by PayPay (Article 3, Paragraph 1 of the Payment Services Act). Based on the provisions of Article 14 of the Payment Services Act, PayPay preserves the relevant assets for the purpose of protecting the owners of the prepaid payment instrument by providing a security deposit for issuance to the Legal Affairs Bureau in an amount that is half or more of the unused balance of prepaid instrument methods as of March 31 and September 30. In addition, PayPay Points, which are granted through campaigns and promotions when using PayPay, can be used for partner services and in transactions at merchants in addition to PayPay Money and PayPay Money Lite. However, PayPay Points cannot be sent or transferred between PayPay users or be cashed out. PayPay Gift Voucher is a type of electronic money issued by PayPay, which can be used to make payments for affiliated services and merchants designated by the PayPay Gift Voucher. However, it cannot be transferred to other users or cashed out. PayPay Gift Vouchers have an expiration date, after which they will no longer be valid. The deadline for Gift Vouchers can be confirmed in the details or specifications of the measure or promotion campaigns for which they are issued.
PayPay also strives to create a safe and secure environment for users. If an unexpected payment is made by a third party using a PayPay account, or if a request to settle a payment suddenly arrives from PayPay to a user that does not have a PayPay account, there is a scheme that ensures compensation for the damages suffered (the difference will be provided as compensation if compensation is also provided by a third party), given that the prescribed conditions are met. Please see “Applying for compensation” for details.
*Company names, trade names, and products/services in this press release are registered trademarks or trademarks of their respective companies.