Press Release

PayPay Stamp Card service page: https://paypay.ne.jp/guide/stampcard/

In order to improve convenience for users and help merchants increase their sales, PayPay Corporation will provide from March 1, 2022 a feature that allows small and medium-sized merchants that have subscribed to the PayPay My Store Lite Plan to easily issue their own stamp cards.

Screen to create a stamp card, in PayPay for Business

PayPay Stamp Card is a feature that can be used by merchants who subscribe to the PayPay My Store Lite Plan, with which merchants can issue their own PayPay Stamp Card. If users pay with “PayPay*1” at stamp card issuing merchants, they will automatically obtain the merchant’s stamp card and stamps*2. Depending on the number of stamps accumulated, users can receive a reward from the merchant.

The PayPay Stamp Card feature has been available at major chain stores, such as BOOKOFF and Toranoana since December 2021. However, from March 1, small and medium-sized stores in town that subscribe to the PayPay My Store Lite Plan will also be able to issue stamp cards from PayPay My Store, with which stores can distribute their information. This is a service provided in PayPay for Business, a payment management tool for merchants*3.

For users, shopping will be more convenient and enjoyable, as they no longer have to carry around multiple stamp cards or worry about forgetting to take them out of their wallets, since local stores will issue the PayPay Stamp Card and stamps are automatically given after making a payment.

In addition, by issuing PayPay Stamp Cards, merchants can market their goods to the more than 45 million “PayPay” users*4 and expect customers to return to their stores. Furthermore, merchants can reduce paper and printing costs for issuing stamp cards, as well as cut operational costs at the time of checkout since stamp cards and stamps will be automatically granted to users who pay with “PayPay.” This will lead to making shopping more efficient for both employees and customers. Moreover, merchants can configure their own stamp conditions and rewards*5, and conduct detailed analyses after the stamp cards are issued, which may lead to the implementation of efficient and effective measures.

Screen to check stamp card usage

PayPay will continue to offer the convenience of cashless payments to users as well as all kinds of retailers and service providers, with the goal of creating a world in which a safe cashless shopping experience can be enjoyed anywhere in Japan. “PayPay” will continue on the path to evolve from a “payment app” into a “super app” that will make users’ lives richer and more convenient, fostering a culture of “Anytime, Anywhere with PayPay.”

*1. Payment methods include PayPay Balance, credit card payments including Yahoo! JAPAN Card and PayPay Card, PayPay Atobarai (Pay Later), and PayPay Atobarai (lump-sum payments only).

*2. Regarding the rollout of PayPay Stamp Cards, PayPay has developed and patented a system to automatically add a stamp to the stamp card associated with the merchant at the time of payment.

*3. In order to use the PayPay Stamp Card feature, merchants must subscribe to the PayPay My Store Lite Plan. A PayPay Stamp Card usage fee, equivalent to the cost of the rewards, will be charged when providing reward tickets to users who have accumulated a certain number of stamps. Use of the PayPay Stamp Card will be free of charge until the end of June 2022 (tentative).

*4. Number of users who have registered an account as of January 2022.

*5. There are certain conditions for creating a stamp card, including the reward settings.

■ PayPay My Store Lite Plan (1,980 yen monthly (tax excluded) / store)

PayPay My Store Lite Plan is a service for merchants that allows them to issue PayPay Coupons and PayPay Stamp Cards for use in their sales activities. In addition to the existing features, functions to promote digitalization and DX (digital transformation) are planned to be included. Merchants who subscribe to the Lite Plan can use “PayPay” at a lower cost, with a payment system fee of 1.60%.

* If a merchant is not subscribed to the PayPay My Store Lite Plan, the payment system fee will be 1.98%.

■About “PayPay,” the cashless payment service provided by PayPay Corporation

PayPay is a cashless payment service expanding across the country, available not only at major chain stores but also at small and medium size retailers, vending machines, taxis and even public transportation. It can also be used in a variety of other scenes, including paying for online services and utility bills. PayPay is also expanding its range of services beyond just payments, including a “send/receive” feature (remittance/transfer and receiving of money) that allows users to transfer their PayPay balance (PayPay Money and PayPay Money Lite) between each other for free, or “bonus management”, a service that allows users access to a simulated investment experience involving the exchange of PayPay Bonus with points provided by a Type 1 Financial Instruments Business Operator that PayPay partners with. The company also strives to create a safe and convenient environment for users through a hotline available 24/7 and a full compensation scheme ensuring, compensation for any damages that may be suffered.

PayPay is registered as follows:
・Prepaid Payment Instruments (third party type) Issuer, Registration #: Director-General of the Kanto Finance Bureau, No. 00710 (Registration date: October 5, 2018)
・Fund Transfer Operator, Registration #: Director-General of the Kanto Finance Bureau, No. 00068 (Registration date: September 25, 2019)
・Japan Payment Service Association (https://www.s-kessai.jp/ , Date of admission: September 12, 2018)
・Business Operator that Concludes Contracts on the Handling of Credit Card Numbers, etc., Registration #: Kanto (K) No. 106 (Registration date: July 1, 2019)
・Japan Consumer Credit Association (https://www.j-credit.or.jp/, Date of admission: July 1, 2019)
・Telecommunications Carrier (Filing #: A-02-17943 / Date filed: July 2, 2019)
・Notified Person Entrusted with Intermediation (Filing #: C1907980 / Date filed: December 18, 2019)
・Bank Agency Operator, License: Director-General of the Kanto Finance Bureau, No. 396 (Registration date: November 26, 2020)
・Financial instruments intermediary service registration number: Kanto Finance Bureau Director (Kinchu) No. 942 (Registration date: June 25, 2021)

* “PayPay” provides 4 types of PayPay balance: PayPay Money, PayPay Money Lite, PayPay Bonus and PayPay Bonus Lite. PayPay Money can be used to pay for partner services and merchants if it is within the amount deposited into the PayPay account opened after completing an identity verification process. It can also be used for sending and receiving money between PayPay users free of charge. PayPay Money can also be cashed out to a designated bank account (no withdrawal fee if using PayPay Bank). The legal nature of this is an electromagnetic record which can be used to pay for goods and other services, and can be remitted or cashed out, issued by the Company who is a Fund Transfer Operator registered under Article 37 of the Payment Services Act. Based on the provisions of Article 43 of the Payment Services Act, PayPay preserves the debt it owes to its users in full amount and more by depositing its assets. PayPay Money Lite is an electronic money issued by PayPay, which can be purchased and used to pay for services and merchants. PayPay users can transfer and receive PayPay Money Lite free of charge. The legal nature of this is a prepaid payment instrument issued by PayPay (Article 3, Paragraph 1 of the Payment Services Act). Based on the provisions of Article 14 of the Payment Services Act, PayPay preserves the relevant assets for the purpose of protecting the owners of the prepaid payment instrument by providing a security deposit for issuance to the Legal Affairs Bureau in an amount that is half or more of the unused balance of prepaid instrument methods as of March 31 and September 30. In addition, PayPay Bonus and PayPay Bonus Lite, which are granted through campaigns and promotions when using PayPay, can be used for partner services and merchants in addition to PayPay Money and PayPay Money Lite. However, PayPay Bonus and PayPay Bonus Lite cannot be sent or transferred between PayPay users or be cashed out. PayPay Bonus Lite has an expiration date, after which date it will no longer be valid.

PayPay also strives to create a safe and secure environment for users. If an unexpected payment is made by a third party using a PayPay account, or if a request to settle a payment suddenly arrives from PayPay to a user that does not have a PayPay account, there is a scheme that ensures compensation for the damages suffered (the difference will be provided as compensation if compensation is also provided by a third party), given that the prescribed conditions are met. Please see “Applying for compensation” for details.

*Company names, trade names, and products/services in this press release are registered trademarks or trademarks of their respective companies.