PayPay Corporation (hereinafter “PayPay”) is pleased to announce that, starting September 30, 2026, it has integrated Binance Pay, the payment feature within the Binance app, across PayPay merchants nationwide via HIVEX®
Users of Binance Pay*1 can now use the feature for dining, shopping, accommodations, entertainment and other expenses at PayPay merchants throughout Japan. PayPay merchants will receive their sales proceeds in Japanese yen.*2
In addition to major overseas cashless payment services primarily from the Asia region already connected through HIVEX®, this partnership enables PayPay to direct approximately 48 million Binance Pay users*3 across more than 100 countries and regions to PayPay merchant stores nationwide.
In August 2026, the number of inbound visitors to Japan reached 3,098,900, reflecting market diversification with 14 markets including South Korea, Malaysia Italy, and Spain, recording record-high visitor numbers for the month of August..*4 As inbound tourism demand is expected to grow further, traveler payment needs are also diversifying. In particular, there is a growing demand to support payments using cryptocurrencies and stablecoins, which are rapidly gaining adoption overseas.
PayPay will continue to enhance its collaboration with cashless payment services overseas to further support merchants in benefitting from the increased demand from inbound tourism.
*1. Binance Japan users residing in Japan are not eligible to use this feature.
*2. Available at merchants supporting both consumer-presented mode (CPM) and merchant-presented mode (MPM).
*3. As of June 1, 2026. Excludes Binance Japan users residing in Japan.
*4. (Reference) Number of foreign visitors to Japan (August 2026 estimate) published by Japan National Tourism Organization (JNTO).
■ About HIVEX®
HIVEX, developed by TBCASoft, Inc., is an innovative federated payment framework designed to enable interoperability across payment ecosystems while allowing participants to maintain their own governance, compliance structures, and commercial relationships. HIVEX connects acceptance partners, e-wallet ecosystems, and payment networks to enable scalable payment interoperability across markets and form factors.
*Company names, trade names, and products/services in this press release are registered trademarks or trademarks of their respective companies.
